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Offer of marketing and media services to industrial enterprises


„Specific - Individual - Unique – Professional“

Marketing and marketing management of the enterprise


CORPORATE AND PRODUCT MARKETING

  • situational analysis of the company’s position in a competitive environment
  • market and customer segmentation
  • marketing opportunities in market penetration
  • models of the process marketing management of the company

MARKETING STRATEGIES AND PLANS

  • comprehensive marketing campaigns or their parts
  • marketing campaigns for products
  • crisis communication plan for company conditions
  • selection of export markets and marketing methods of their engagement

Marketing support for the company in the media


COMPREHENSIVE COMMUNICATION PLANS

  • comprehensive public relations for an enterprise (enterprise PR)
  • creation of advertising messages
  • efficient selection of technical and engineering media for the placement of advertising
  • sales promotion and direct marketing plans
  • effective mix of marketing communication tools and a business plan

MEDIA RELATIONS

  • selection of media for effective engagement of customers
  • creation of press releases and maintaining contacts with media
  • press events, conferences and briefings
  • building an effective media plan
  • creation of enterprise periodicals and catalogs

PROMOTIONAL COMMUNICATION MATERIALS

  • supply catalogs and promotional materials
  • creation and maintenance of web pages
  • evaluating the impact of communication campaigns

Engineering and economic journals for the effective promotion of engineering and construction enterprises

example of journals
example of journals
example of journals
example of journals
example of journals
example of journals
example of journals

Corporate style and corporate culture


CREATING A CORPORATE STYLE

  • creation or redesign of corporate logotype
  • comprehensive corporate identity of the enterprise
  • setting the internal communication of the enterprise

References


Contact


Mr. Milan Kašík

Milan Kašík

Director of the Agency
marketing strategies and campaigns
PR and media relations

(+420) 602 486 888

kasik@industrypress.cz

Evžen Reitschläger jr.

Business director
client service

(+420) 603 235 637

reitschlager@industrypress.cz

Pavel Trkal

data management
digital projects and website management

(+420) 602 315 580

trkal@industrypress.cz

Dita Reitschlägerová

project manager
content creation and social networks

(+420) 739 400 782

reitschlagerova@industrypress.cz

Daniel Hamerník, DiS.

print production
production of printed materials and promotional items

(+420) 777 180 498

hamernik@industrypress.cz

Oldřich Houška

Media Relations with the specialist press
creation of journalistic and PR texts

houskao@gmail.com

Karel Chovanec

graphic designs and projects
prepress and production